Have you ever wondered if modernist architects are occasionally taking the piss when they design attention-grabbing buildings? Look no further than Smaralind, a shopping mall in Reykjavik, for confirmation of your suspicions. Designed by Icelandic architects, it was built for the Baugur Group, one of the thrusting new companies spearheading the Icelandic economic miracle.
A lot more than taking the piss, come to think of it. How much more depends, of course, on where you measure it from.
I am indebted to @aldakalda for tweeting the fact of its existence.